We just have a client that is getting ready for new web shop launch and before site is live they wanted landing page with some news and info where potential new customers will leave details to be contacted when site is live

There is now a lot of talk about headless or decoupled CMS. And trust me it is on my topic list. But until it comes I would like to share my experience with Kentico Cloud Analytics tools. They should help you organize, track, segment, personalize and analyze contacts.

In my previous blog post we saw how to create a contact from and collect data from our landing page. Before we start engaging our contacts it would be useful to separate them into different groups so we can easily target them. This can be done in Kentico by using Contact groups